Who We Are

Why We Exist

On the Line is a passionate organisation that has been providing counselling services for more than 55 years. We exist to save people's lives, build their resilience and connect them with community support. We support and empower people when they are at their most vulnerable.

Our Vision

We believe that everybody deserves access to quality care whenever they need it - regardless of geography or circumstance. Our vision informs everything we do at On the Line. If it's a vision you or your organisation share, we'd love to speak to you about how we can work together. 

Our History

On the Line was established more than 55 years ago by a passionate man, Dr Cunningham Dax, who was deeply concerned about mental health in Australia. In the 1960s he set up Personal Emergency Services Australia in Victoria offering a confidential and anonymous telephone counselling service for people in crisis who were hesitant to seek face-to-face counselling or were unsure where to turn for help.

Since then, On the Line has evolved to become a leading telephone, online-chat and video counselling provider with a reputation for quality and integrity delivering professional support to thousands of Australians each year.

Our People

Working at On the Line means being part of a vibrant and motivated team who are truly committed to improving the health and well-being of people across Australia.

At the heart of our organisation is our Counselling team. Made up of qualified professionals, including psychologists, social workers and counsellors they are supported by talented specialists in clinical services, operational management, finance, technology, human resources, business development and marketing & communications.

The On the Line team is united by a common motivation to make a real difference to the lives of those in need. Interested in joining our team?

Learn about what we do View job opportunities


On the Line Australia Limited (On the Line) is a public company limited by a guarantee registered with the Australian Securities and Investments Commission (ASIC) and a registered charity with the Australian Charities and Not-for-profits Commission (ACNC).

The Board of directors is the governing body of the Company and The Board and Committee Charter provides the corporate governance framework within which the Board operates. It also provides guidance to On the Line's stakeholders that the Board has implemented robust governance processes.

CEO, Board of Directors & Executive Team

Kim O'Neill

Chief Executive Officer

Kim O'Neill

Kim O'Neill leads On the Line in an exciting new chapter, developing the organisation into a sustainable social enterprise to ensure more Australians have access to professional counselling support 24/7 whenever they need it – regardless of geography or circumstance.

Kim is an accomplished leader with a track record in developing new and innovative services. She has a strong understanding of online service delivery and the importance of capturing and using qualitative and quantitative data to influence business and service delivery models.

Kim brings to On the Line over 20 years' experience in the not-for-profit sector at executive and senior leadership levels.

Our Donors

On the Line relies on the generous donations of our individual donors, businesses, and trusts and foundations to help us sustain our services to meet the needs of those most vulnerable across Australia.

Support those who rely on our vital services by making a donation today.

Your contribution will help support our existing services, maintain our positive social impact on the community and ensure we reach those who need us most. Your support, in whatever form, is greatly appreciated.

Donate now